Simple Ceremonies
The Problem: Founders doing the work of an operations team.
Simple Ceremonies were managing weddings across a sprawl of disconnected platforms. Bookings, celebrant calendars, legal paperwork, payments, and partner coordination weren't connected. Every booking required a stack of manual admin: re-keying details for Births, Deaths and Marriages registration, chasing IDs and signatures, juggling celebrant availability and other suppliers by hand. Growth meant more admin, not more revenue.
The Approach: A single platform replacing the entire sprawl.
We designed and built a custom booking platform, as well as a Webflow site. Couples start their journey on the public site, then seamlessly move into the platform to book a ceremony, choose add-ons, submit legal documents, and upload IDs. Behind the scenes we built three independent dashboards: one for couples, one for celebrants & partners managing their own availability and pricing, and one for admins controlling locations and assignments. The booking engine handles real-time availability across time zones, Births Deaths & Marriages integration, DM-ready document compilation, secure ID storage, and end-to-end payments and invoicing.
The Outcome: Simple Ceremonies reduced admin tasks by 90%!
The founders stopped spending their week on coordination and started spending it on growth. The Partner Marketplace has new Add-Ons available with increased revenue lines with payment collected in the platform via Stripe.
The platform has: more locations, more celebrants, more add-ons, and more bookings, without proportional increases in operational overhead.
Couples get a frictionless mobile experience.
Celebrants get independent calendars that prevent scheduling conflicts.
Admins get a single dashboard to run the whole business from.